High-growth, high-potential, “disruptive” businesses are all the rage. The whole venture capital industry is premised upon a short company life span: Start it, scale it, cash out. Anything else — any ongoing, stable, sustainable company that makes money year in and year out — is dismissed as a “lifestyle business.”
Well, from here on out, this blog is all about reclaiming the term “lifestyle business.” How did it get to be a pejorative? A business that let’s you live your life in the style that suits you — what could possibly be bad about that?
Prost! Productions is a lifestyle business, I’m proud to say. It lets me be creative and productive and fulfilled without disappearing into some soulless corporate bureaucracy. No venture capitalist will ever invest in us; we’re not “disruptive” enough. But I’m perfectly happy with that, because I wouldn’t give up control, anyway.
I’m not birthing this baby just so I can sell it. I plan to nurture it and care for it and watch it grow.
I know there are millions of other business owners just like me, and from here on out, this blog’s for you: Thoughts and questions and ramblings on life and style and business. I hope you’ll join the conversation.
But the conversation will have to wait. Right now life is calling. Her name is Sydney, and she needs to go to the park.
