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	<title>Prost Productions &#187; business advice</title>
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	<description>Greeting cards for lovers of life &#38; wine</description>
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		<title>When success makes you sad</title>
		<link>http://prostproductions.com/when-success-makes-you-sad/</link>
		<comments>http://prostproductions.com/when-success-makes-you-sad/#comments</comments>
		<pubDate>Mon, 04 Oct 2010 18:47:53 +0000</pubDate>
		<dc:creator>prost</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[business advice]]></category>
		<category><![CDATA[serial entrepreneurs]]></category>

		<guid isPermaLink="false">http://prostproductions.com/?p=555</guid>
		<description><![CDATA[Bruce Buschel spent two years and $2 million launching his seafood restaurant, Southfork Kitchen. So when the dining room finally opened to the public last Saturday, he must have felt a rush of excitement and satisfaction, right?
Not to hear him tell it: As opening night approached, Buschel says his emotions were more about &#8220;emptiness, desolation, [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://prostproductions.com/content/wp-content/uploads/2010/10/Sad1.jpg"><img class="alignleft size-full wp-image-557" title="broken egg 33" src="http://prostproductions.com/content/wp-content/uploads/2010/10/Sad1.jpg" alt="" width="258" height="204" /></a>Bruce Buschel spent two years and $2 million launching his seafood restaurant, Southfork Kitchen. So when the dining room finally opened to the public last Saturday, he must have felt a rush of excitement and satisfaction, right?</p>
<p>Not <a href="http://boss.blogs.nytimes.com/2010/09/30/opening-night-excitement-blues/?ref=smallbusiness" target="_blank">to hear him tell it</a>: As opening night approached, Buschel says his emotions were more about &#8220;emptiness, desolation, uselessness, anxiety [and] gloom.&#8221; For two years, the restaurant was his obsession, but it was mostly in his head. He <em>was </em>Southfork; it didn&#8217;t exist without him.</p>
<p>Now, with the doors finally opening and the registers ringing, Buschel recognizes that &#8220;it’s kind of over for me.&#8221; He&#8217;s got a chef and a manager to do the heavy lifting, and they&#8217;ve hired a staff whom he barely knows. He&#8217;s reached a conclusion that he never anticipated: &#8220;I could vanish tomorrow and Southfork Kitchen would be the restaurant I envisioned, more or less.&#8221;</p>
<p>Buschel never says so, but I suspect he&#8217;ll move on relatively quickly to another project, even as his current business prospers. It&#8217;s not that he&#8217;s greedy or dissatisfied or ADD. Instead, he&#8217;s a classic serial entrepreneur. He loves to create, not operate. Taking a vision and turning it into reality &#8212; that&#8217;s the measure of success. Gross revenues and operating margins seem mundane by comparison.</p>
<p>&#8220;The creation has happened. It is the eighth day. What next?&#8221; he wonders at the close of his column. It&#8217;s a good question, and one that entrepreneurs should ask themselves from Day One. Either find a business that you love &#8212; Prost! is perfect for me because creation happens on a daily basis &#8212; or find a partner with the operational passion you lack.</p>
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		<title>Keeping hope in the pipeline</title>
		<link>http://prostproductions.com/keeping-hope-in-the-pipeline/</link>
		<comments>http://prostproductions.com/keeping-hope-in-the-pipeline/#comments</comments>
		<pubDate>Wed, 04 Nov 2009 12:01:28 +0000</pubDate>
		<dc:creator>prost</dc:creator>
				<category><![CDATA[Wine Biz]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[business advice]]></category>
		<category><![CDATA[distribution]]></category>
		<category><![CDATA[hard knocks]]></category>

		<guid isPermaLink="false">http://prostproductions.com/?p=319</guid>
		<description><![CDATA[Yesterday, a distributor decided not to pick us up. I&#8217;d been working hard on this account for several weeks, so it was a big disappointment. In some of my earlier businesses, I might have been in funk for days, but not this time.
This time, the very next item in my inbox was good news from [...]]]></description>
			<content:encoded><![CDATA[<p>Yesterday, a distributor decided not to pick us up. I&#8217;d been working hard on this account for several weeks, so it was a big disappointment. In some of my earlier businesses, I might have been in funk for days, but not this time.</p>
<p>This time, the very next item in my inbox was good news from another, much larger distributor. Coincidence? Only partly.</p>
<p>When Distribut<img class="alignleft size-medium wp-image-324" title="thomweb" src="http://prostproductions.com/content/wp-content/uploads/2009/11/thomweb-300x198.jpg" alt="thomweb" width="180" height="119" />or #1 first contacted me, it seemed like a perfect fit with plenty of upside. Still, I have a firm policy: Any time I get potentially good news from one customer, I hedge my bets by consciously going after another. So, even as I started work on a deal with Distributor #1, I identified and made contact with Distributor #2 &#8212; the very same day.</p>
<p>Yes, I&#8217;m disappointed that we couldn&#8217;t come to terms with Distributor #1, and maybe we still will. But I didn&#8217;t lose any sleep over it. In fact, I slept like a baby and literally dreamed about Distributor #2. (Hello, Dr. Jung?)</p>
<p>Today I&#8217;ll get busy hammering out a deal with Distributor #2, but you know there&#8217;s more than that on the agenda. I&#8217;ve tasked myself with contacting three brand new potential customers, just so there&#8217;s always fresh hope in the pipeline.</p>
<p>If you&#8217;re a wine retailer, you might be hearing from me today. And a few weeks from now, I just might be dreaming about you.</p>
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